ADR (average daily rate)
ADR (average daily rate) — the average nightly price a short-term rental actually achieves, net of discounts. Monthly revenue = ADR × occupancy × 30.4 — the formula that dismantles every Airbnb pitch quoting nightly rates without occupancy: ₱2,500/night at the honest Metro Manila median of ~46% is ~₱35k gross, roughly a long-term lease’s income for ten times the work. Pull district ADR and occupancy from AirROI/Airbtics medians, never from the listing’s own projections.
First used in: 3.7 · High-yield residential